I know how frustrating it can feel to pour energy into campaigns, only to wonder if they’re actually building a brand or just chasing clicks. So I pulled together my resources to make things simpler. Use what helps, ignore what doesn’t 😊
P.S. If anything here clicks (or doesn’t), feel free to turn it into a LinkedIn post and tag me. Be it praise, critique, or your own spin…I would love to read and repost!
https://www.boye-co.com/blog/2025/6/five-hard-truths-about-ai-in-healthcare-content-and-marketing
Matcha Men
Brand Strategy for a cafe in SoHo
My ACE Cultural Intelligence Framework
How a cafe made me their loyal fan?
I hope you found this page helpful. It will keep evolving as I add more resources over time.
If you find these resources useful (or not!), I would love for you to share your honest take on LinkedIn and tag me. It can be positive or critical as both help me improve 😊